Caparol is a brand of professional paints and insulation systems. The company was the first in the world which has developed a recipe based paints, and also as the first, began producing dispersion facade paints.
Objectives of the project:
- building a website supporting the campaign "employer branding",
- project emphasizes the modernity and innovation of the brand Caparol,
- pressure on the aesthetics and the usefulness of a particular mobile devices.
- execution of the service in the bootstrap technology - developed by Twitter,
- full responsive website (Responsive Web Design),
- website fully managed from the CMS,
- innovative layout, navigation and photo gallery.
- full integration with the objectives of the campaign "employer branding",
- high statistics the average time spent on the site and the number of views of pages,
- create a positive and modern image of the brand as an employer Caprol.